Digital Marketing Diploma

This Digital Marketing Diploma is a must for anyone looking to work in the marketing industry or who wants to learn how to create a successful online marketing strategy for their business. It includes expert guidance on how to utilise key social media platforms, how to monitor web page performance, optimise web pages using SEO, and much more.

Want to know if your website or blog is performing well? This course will provide you with the skills and tools to drive traffic to your site, create engaging social media posts and maximise your followers in no time! What’s more, you’ll learn how to set up a business page and run targeted ads on YouTube, Pinterest, Twitter, Facebook and Instagram.

Not only that, but you will become an expert in digital content creation, deepening your understanding of the types of keywords your target audience use, and how your visitors are spending their time on your website. With this course, you will gain the skills to turn clicks into conversions in no time, enhance your brand’s identity and interact with your followers effectively. Enrol today and get a head start in your career!

• Accredited by CPD
• Instant e-certificate and hard copy dispatch by next working day
• Fully online, interactive course with audio voiceover
• Developed by qualified professionals
• Self-paced learning and laptop, tablet, smartphone-friendly
• 24/7 Learning Assistance
• Discounts on bulk purchases

Who should take the course

This Digital Marketing training course is ideal for small business owners and aspiring professionals looking to gain a formal online qualification to fast track their career. Professions in this field include:

Digital Marketing Assistant

Copywriter

SEO Content Writer

Small Business Owner

Certification

Once you’ve successfully completed your course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). All of our courses are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Learning Outcomes

By the end of the course, learners will be able to:

• Develop a winning digital marketing strategy to drive online traffic
• Define target audience and unique selling proposition
• Create and publish a professional-looking website or blog on WordPress
• Optimise a website or webpages to make them SEO-friendly
• Utilise a range of free branding tools and build proficiency in Photoshop
• Use email and video marketing effectively to engage the target audience
• Incorporate links into website content correctly and effectively
• Analyse website and web page performance in Google Analytics
• Demonstrate knowledge of the 10 commandments of copywriting
• Write better headlines, construct quality articles and use keywords effectively